Blog
Great Expectations
January is coming to a close and many of us have already broken our New Year’s resolutions. Take comfort in the fact that you are not alone. I don’t know how many resolutions are made each year or how many resolutions are broken by year’s end. I guess Google could provide me with the answers…
Creative Flow
No matter what you do in your career or vocation, every one of us has had multiple instances of being stuck. Searching for ideas or solutions, or facing a problem with hands on hips as if a snow white dove will miraculously appear and drop the solution into your empty head. If you go to…
Tips For Preparing For A Tradeshow
This year of tradeshows is coming to a close. You had a successful year of meeting, greeting and learning new ways to improve your business. As you pack up all of your material you may be wondering how you can improve next year and stand out from the crowd. Here are some tips that may…
Being Thankful
Can you believe that it’s November 26th, hours away from sharing and celebrating one of America’s favorite family holidays, Thanksgiving. It’s my favorite holiday, filled with wonderful traditions: turkey, pumpkin pie, lighting a fire, and of course football. But the best tradition is spending quality time with family, friends and loved ones; reflecting on all…
What Does Color Have To Do With Your Logo?
Are you trying to pick the right colors for your logo? Are you worried about portraying the wrong image or using the wrong logo colors? Here is some information that can help you understand branding and color while designing your company logo color. According to Psychology Today, while many attempt to categorize a customer’s emotional…
What is a brand?
What leaves an impact on your customer at the end of the day to choose your product or service? The simplest answer is your brand. A brand is a promise to the customer, telling them what to expect of your products and services that differentiates you from your competitors. Your brand allows for the customer…
3 Ways Embellished Uniforms Can Create Brand Awareness
Every company wants to differentiate themselves and their products from their competitors. Successful branding gives your company a competitive edge in any market and shows customers what your company represents. These brand connections can build long lasting relationships with consumers creating, healthy profits for corporations. Image is a crucial part in branding and rings especially…